music video tsk 5 pt 6

Genre: Electronic Dance
Costume: Bold, bright, loud and eccentric costumes. They express personality and they completely compliment the fast paced of the track. There costumes are so out of the ordinary you cant help but to look at them and not look at anything else. The costumes express their confidence and the genre of the crazy electro dance music.
Camera shots: Close up( Show the artists singing and portrays in detail the beauty of the disturbance), Long shots( establishing shots then tracks in to the close ups), mid shots (Fits in all the dancers)
Camera movement: Tracking's used a lot to follow the artist around, as she is the main focus. Within this there were lots of pans and tilts. The camera never stopped moving. As the song was extremely fast paced and electronic the camera had to keep up with this by moving around throughout the dancers. Grimes would come towards the camera and push it back almost.
Editing: Highly fast paced editing. This is used to keep up with the music. The editing was also cut to the beat. This worked extremely effectively as it would cut between the on beat dancing to other sections and back again. The pleasing cuts on the beat compliments it all very well. After effects are used a lot within this music video. They have special effects on the car section to give a futuristic feel to it. Along with this they have editing in a city like backdrop and bright flashing strobe lights. They also used an after effect if drawing onto the image which moved with the motion. This creates a unrealistic effect which gives a comedic effect to the music video. This after effect is often used within the 'K-pop' genre.
Lighting: High key lighting used to enhance the artist, making it clear without washing her out. During the 'mosh' type scenes of everyone in the blood, there is low key lighting here. This creates a nice contrast as it becomes more and more disturbing.
Narrative: There is no clear narrative. Through the use of location and the futuristic car they are riding in, it gives a idea of a journey they are on. However, the video follows no story. But there are a lot of dance aspects used throughout.