Second Student Blog Analysis- Chloe Mar Gerrison

Research
Chloe's research is very thorough with all of her research. Immediately I see that she did lots of investigating into theorist and is now well established on this. She analysed 6 different digipaks, multiple different music vidoes and magazines to gain a wide knowledge on how to produce these. I like the multiple uses of formats she has used to show all of her work.

Planning
Chloe planned everything to its full extent. She wqas very prepared when it came to shooting as she had everything allready fully prepared. She knew all of her props, locations, shot types and a very detailed storyboard. She even did practise shots of what she was filming so she could most likely get it right first time filming.
The drafts for the magazine advert and digipak are particuarly amazing, in my opinion. I find them quite unprofessional.



Digipak

Chloe's final Digipak is really well presented I think. In comparrison to rough ideas shown in the planning, the Digipak is now of much more of a professional standard. During her constuction we see the draft and retake of photos. Through this you can really see the progress of her ideas and thoughts.

Magazine Advert
The first draft of the magazine advert is pretty simple and bogstandard. It has no personality to music or anything. The final draft shows a massive difference and it much much better. The lighting is heavily improved, as with the modle and atmosphere of the advert. I think it gives a better promotion for the music. Unfortunately im struggerling to find her progression through her process of creating it. It just goes from one advert to a contrastingly different one.





Evaluation

Through Chloes evaluation I can really see how much she improved. There are many different posts of multiple different drafts as she really wants to achieve the best grade possible and compact it in as much detail as possible. She also used several different formats to present her evaluation to make it as interesting as possible.

Music Video
At first I didnt really enjoy the music video. I felt as if the story line was pretty unoriginal and did not draw me in so much as a viewer. The lipsyncing was relly insync and well done, however I just felt as if I had seen this music video a hundered times before.
However, the editing was really well done and there were certain aspects I really enjoyed; such as, when the camera tilted sideways as they were walking along the street. These are tye of aspects which i would like to contribute to my music video.